Caterpillar Dedicates Full Complement of Products, Services, Personnel to Serve RV Market

With a complete and comprehensive line of engines for all Class A and B diesel motor homes, as well as extensive service offerings and resources for owners of recreational vehicles, Caterpillar is in the recreational vehicle market for the long haul.

The RV engine market is critical for Caterpillar, according to Suzie Adcock, senior RV OEM account manager, Caterpillar^® On-Highway Engines. "We're the leader in this market—in fact, last year, Cat^® engines recorded 52 percent of RV industry sales according to RVIA statistics," she said. "Recreational vehicles are extremely important to our engine business, which is one-third of Caterpillar's total annual revenue. Our commitment to this market includes not only a complete line of engines, but also a dedicated team and broad complement of services and resources for owners of RVs powered by Cat."

The current Caterpillar RV engine line—which is available in most of the major RV chassis—includes four models that provide a full range of ratings. The Cat C7 is available with ratings ranging from 300 to 350 horsepower and 860 lb.-ft. of torque; C9 ratings include 350 to 400 horsepower and 1,100 lb.-ft. of torque; the Cat C13 delivers the industry's best horsepower-to-weight ratio with 525 horsepower and 1,650 lb.-ft. of torque; and the C15 provides 600 to 625 horsepower with 1,850 to 2,050 lb.-ft. of torque. All of these engines feature ACERT™ Technology, Caterpillar's proprietary, breakthrough systems solution for emissions reduction.

Caterpillar also provides abundant resources for owners of RVs powered by Cat engines. A team of Caterpillar managers leads all sales, marketing and quality initiatives for the RV market. The Cat dealer network—many of whom provide RV-specific services through their status as Cat RV Centers—provides full coverage across North America. A dedicated RV call center (1-877-777-3126) is available to answer questions and direct customers to a service location. The Caterpillar RV Web site (http://rv.cat.com) contains information and specs for Cat RV engines, as well as locations and specific information about Cat RV Centers. Finally, the Cat RV Engine Owners Club provides additional resources and opportunities for fellowship including two rallies sponsored by Cat for more than 500 active members nationwide.

"Our engines that are designed specifically for RVs feature unique ratings and the same Cat reliability and durability as our truck engines. And, they're backed by the most comprehensive warranty in the industry," Adcock said. "Add to that all of the special services and resources we've dedicated to this market, and it becomes clear that our goal is to provide a total solution to the RV owner."

Future Cat engines with ACERT Technology for recreational vehicles (RVs) will meet the more stringent 2007 emissions standards while maintaining superior performance and fuel economy. Several enhancements—including advanced combustion and a diesel particulate filter with active regeneration—will allow Caterpillar engines to comply with the 2007 regulations.

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Issue 36 12/13/05
To learn more about Caterpillar On-Highway Engines, please visit:
http://www.cattruckengines.com

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